CUSTOMER RESEARCH

Customer Research

There are many techniques that can be used to engage your customers in the design process:
  • Card Sort Exercises (online or in-person)
  • UX Focus Groups
  • Remote Usability Testing
  • Moderated Usability Testing (on-site)
  • Exploratory Usability Testing
  • Validation Usability Testing
  • Structured Interviews
  • Structured Observation (task analysis)
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